Here's my response:
This is exactly the kind of "Think of the children" slippery slope argument that we don't need to be engaging in.
Torrenting/pirating, etc does not-- and has been known for a long time now-- to not directly equate with lost "sales". In fact it's been so debunked that advocates of these 'fixes' have to actively suppress data that shows the exact opposite. To take the point further, studies repeatedly show that people who DO pirate actually tend to buy more than the average consumer:
More importantly, we recently enacted some of the toughest anti-piracy rules in the world-- so either the laws we have in place aren't working or the 'problem' we're trying to mitigate is nowhere near as bad as it's being portrayed as.
This old chestnut keeps coming back because there's this insane belief that by controlling all the outlets, you can restrict what you want people to see and thus can make sure that the only money being made from content is going "where it belongs".
Simply put: ISPs are a service, not a police force. We already have laws on the books (shiny, new laws!) and we absolutely do not need companies creating cracks and wedges into Net Neutrality here in Canada no matter how "good" their intentions are.
It's not going to create more jobs, it's not going to put more money in anyone's pocket-- well, maybe Netflix's... as more and more people cut the cord and flee restrictive, traditional cable packages.
No. No. No. This is, IMHO, absolutely the wrong way to go about it.