Daring Fireball: First Impressions of the New iMac Pro

And none of that "well my company will pay for it" bullshit defense. Individual purchases make up over 90% of Apple hardware sales.

The majority of Apple professional users are basically artists and art-related jobs so you can imagine the over-inflated ego where they start believing they represent a sizable amount of the population even though in reality they represent pretty much nothing.

Most of the corporate world wants serious support. The sort where you can get a tech swap the parts that went wrong in your computer in a single day, and have them come on site, and this for the entire reasonable lifetime of the device - most often 4 to 5 years for desktop computers in various offices -. Dell offers that kind of long term support, at the right price. AppleCare Enterprise cost an arm and a lag and has a maximum support cycle of 3 years on brand new devices. It's just pathetic.

Make no mistake, outside of home users, Apple's marketshare is fucking tiny as hell. Dell, HP and Lenovo have the lion's share of corporate workstations, office desktops and laptops, not to mention they offer devices that Apple just plain won't ever make, like Rugged laptops, the sort you can use to bash someone's head in.

/r/apple Thread Parent Link - daringfireball.net