People in my extended circle definitely actively shop with a political agenda. Including buying American products (anti-slave labor), avoiding meat (environment), and invest in ethical companies. I’d also say they are pragmatic when there aren’t alternatives and attempt to make the best possible decision.

We are fed up with a political system that lets a minority population (the right) dictate their backwards rules on the majority.

So we vote and do what we can where we can? It works. It’s not fake. Beyond products are at Burger King, advertisers pull out from right wing media, and so on.

Just because you don’t have empathy for trans people and women doesn’t mean the rest of the world does. Just because you choose to be ignorant about toxic masculinity or the plight of ethnic and sexual orientation minority’s doesn’t mean you’re right.