How to Manage SEO Team of 4

So this is from a prior seo specialist who walked into a seo department without any clear training or structure. The big takeaways I can offer:

  • divide tasks into chunks based on difficulty (lead strategist, strategist, and specialist) and then allocate the tasks accordingly.
  • have weekly one on ones with each member of your team to go over deliverables they are unclear on how to execute and leave them with clear written directions via an email follow-up.
  • keep good examples of deliverables and use them to provide direction as to what a deliverable should look like for a client.
  • use said examples and write an step by step editorial walk through to provide future specialists/strategists with the resources they need to prevent future redundancy when explaining a project.
  • use proper workflow tools like Asana and Slack to keep the team appropriately informed and updated on projects as well as provide you a way to track billable hours.

Hopefully these actionable steps help.

/r/bigseo Thread