Increase website visibility in search engine

SEO can be difficult to DIY and get results. If you do decide to DIY, here are some quick tips besides watching lots of videos.

First, pick a keyword that your customer will actually type into Google (e.g. Plumbers in Seattle). Then add the keyword into the main page header, somewhere in the page’s text, and as an alt tag on an image. Then write a couple blog posts (that your users will want to read). You will need to market the blog post to get it linked to by other websites (backlinks). This part can be really difficult.

Outside of SEO you can create a Google My Business profile. Be sure to list your services, have a nice description, create posts, and add lots of images. Then ask your customers to leave a review on Google for you.

You can also try Google local services if you qualify. This is paid advertising, but the ROI is typically incredible and easy to DIY.

Good luck.

/r/smallbusiness Thread