I agree, however, culture are not people. People may be a relative part of culture and the subject that defines its properties, but still, the individual does much more to define a society than any concept of cultural behavior may do. By that, I mean that every person may subjected to their own cultural to the extent of their own motivation, circumstance and desires. While assuming that culture may influence part of someone's expectations, behavior and way of thinking, referring to the person as the culture is what puzzles me. I think about this because people often refer to people from my country - Brazil - as being nice and friendly, whereas I see very little evidence of that from my humble perspective. Obviously that doesn't mean that they're not, but it certainly means that culture is a subjective concept that while important to many and easier to define than the individual, specially looking at it from a social perspective, is in no way closer to reality that one might believe it to be. The Brazilians I've met are, in their majority, extremely impolite, stubborn, uneducated and naive. Still, there are many who also do not fit my expectations as well. I've also met many Brazilians who are all the opposite of those. I understood this as a result of the fact that being a "Brazilian" is not an adjective that defines one's personality as a whole. It defines their address in the planet and earth, and not much more than that physically speaking. It defines their language and limitations, family, knowledge and maybe religion or scientific ideologies. Those things do affect the personality of anyone, but so much that you may be able to distinguish a Brazilian from an American solely from their way of thinking and behaving.