Overwatch still has 10 million monthly active users even 4.5 years after release

Except that MAUs aren't what we think we are; they're not unique users. We don't have 10 mil unique users; we have 10 mil accounts, which frankly isn't that big of a deal.

Because of the way they count, if I log in on my main and then on my alt once every month, i count as 2 maus. If i log in on my main and my alt on ow and hearthstone, i count as 4 maus. That ML7 clown alone probably amounts for a quarter of their total.

They've created a very big problem with the amount of alt and smurf accounts that they allow and now they're using them to try to say that they've had a good run. Corporate clownery.

We monitor monthly active users (“MAUs”) as a key measure of the overall size of our user base. MAUs are the number of individuals who accessed a particular game in a given month. We calculate average MAUs in a period by adding the total number of MAUs in each of the months in a given period and dividing that total by the number of months in the period. An individual who accesses two of our games would be counted as two users. In addition, due to technical limitations, for Activision and King, an individual who accesses the same game on two platforms or devices in the relevant period would be counted as two users. For Blizzard, an individual who accesses the same game on two platforms or devices in the relevant period would generally be counted as a single user. In certain instances, we rely on third parties to publish our games. In these instances, MAU data is based on information provided to us by those third parties, or, if final data is not available, reasonable estimates of MAUs for these third-party published games.

https://investor.activision.com/static-files/2d66791b-ca74-439a-87e8-7cd443b44c9a

/r/Competitiveoverwatch Thread Link - finance.yahoo.com