I thought a graphic designer was drunk at the computer when I saw this, but I typed it in and was pleasantly surprised.

Nope, the BIPM says capital and lowercase "L" are both acceptable:

Unit symbols are printed in roman (upright) type regardless of the type used in the surrounding text. They are printed in lower-case letters unless they are derived from a proper name, in which case the first letter is a capital letter.

An exception, adopted by the 16th CGPM (1979, Resolution 6), is that either capital L or lower-case l is allowed for the litre, in order to avoid possible confusion between the numeral 1 (one) and the lower-case letter l (el).

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