This is like trying to call Pepe a hate symbol all over again - it has meaning only in context, popularity, and environment of usage.

The syntax is akin to giant quotation marks, such as when encapsulating a politically correct term to its other politically incorrect meaning.

According to the wiki you screenshot, it's been used since 2016 this way. Also according to the links in the wiki, Jewish people have been trying to use it in other manners, in order to dilute it's meaning. I personally think it's all stupid. It's just like Pepe frog - it means one thing in one context/environment, then another thing in another context/environment. Making a few positive Pepes isn't going to suddenly change the fact negative Pepes will exist and be used. Likewise, Pepe isn't a hate symbol by nature, and so isn't this syntax. However, at least now we know what it means, if for some reason you couldn't figure it out before.

Don't just let a group like /pol/ successfully make you believe everything is a "hate symbol" =___=