A lot of people I know (and people I see on reddit) feel really vindicated when Trump does something racist or bigoted. Like it's one more blow against his presidency, or a moral victory for those opposing him.
But that behavior really needs to stop. The fact that the PUSA acts hateful towards different groups is an absolute loss: it doesn't give his opponents any ground, but puts the people he targets in harms way by encouraging the more extreme bigots among his supporters. I don't know if there's evidence yet, but I'm positive there have been more hate crimes since he took office.
At least that's my theory. I guess now that I've been labeled as "disloyal" by the United States' president, I'll see for myself.