Okay, but how are you measuring that? Like I write some code in Rust at work, but the vast majority of my coworkers at the large organization I work for would never have even heard of it if I didn't spend so much time talking about how much easier all of work would be if we switched to Rust.

I don't doubt that there are lots of people working at large organizations that use Rust. That's just simple statistics. As a counterpoint though, I've had very little success finding companies of any size that specifically mention Rust in their job postings. When I see that change, I'll concede that organizations (rather than individuals working for those orgs) are using Rust.