Dude I mean this in the nicest way possible, but most of what you are saying is objectively wrong and you clearly have no experience running or managing a business. Do you know what a franchise is? Why are you talking about warehouse fees, marketing, and satisfaction policies? You pay the franchise license fee, lease a space, give the manufacturer their cut and they do the rest. All you do is sell mattresses to cover your obscenely low operating costs. I worked for different entrepreneurs from age 14-25 and with the exception of full service restaurants, you have no idea how easy it is to run these types of business if you have capital and make the right choices. Obviously you can’t run a store on 2 mattresses a month, though you certainly have lean months followed by massive seasonal profits, but you didn’t write 10 paragraphs to counter obvious hyperbole. You don’t understand small business any better than the guy you’re arguing with.