3. The world's largest cannabis companies are gobbling up beer brands and striking ...

The world's largest cannabis companies are gobbling up beer brands and striking deals with top athletes to hawk energy drinks because they're struggling to profit off pot

I don't think it has anything to do with financing like the top commenter has mentioned.

I think it's actually to take advantage of the exploding de-alc trend. An entire generation is coming up not interested in alcohol, and cannabis beverages positioned as a "healthy", non-alc alternative is driving it. It's actually a wonderful medium between consuming alcohol and being stone sober. There are many low dose (2-3mg) drinks that are meant to be sessionable so you can have more than one, designed to look like alcoholic drinks so you're not a "social outcast", and most importantly, they aren't poison that gives you hangovers.

Source: am in cannabis beverage industry

/r/business Thread Link - businessinsider.com
Previous
Next

Recently removed from /r/business

Great at making luxury world globes, horrible at selling them.. Hypothetically: Starting a home woodworking business with the intent to write off tool/material purchases as businesses expenses, even though I'll be building things mostly for me and I'm not trying to turn a profit... Car insurance rates surge as yearly premiums rise more than $240 on average, report finds The Fair Tax Act Aims to Abolish the IRS and Set a National Sales Tax. Here's How It Would Work As business owners and employees, what is the most acceptable reason to call off work when sick? Alibaba, Tencent, and Other Chinese Stocks Are in Free Fall. It’s About Xi Jinping. Business owner having issues with many companies not paying us on time, seeking solution TD Bank freezes 2 personal accounts that had $1.1 million paid into them to support Canadian trucker protests Amazon complains Elon Musk's companies don't play by the rules Court rules California gig worker initiative is unconstitutional, a setback to Uber and Lyft Michael Jordan Awarded $46,000 For ‘Emotional Damages’ But Not Full Rights To His Own Name in China Remote Work Doesn’t Have to Mean All-Day Video Calls Biden to ABC's David Muir: 'I would shut [country] down' to prevent spread of COVID-19 if scientists recommended Winning bidder for Grindr has ties to Chinese owner The typical US worker can no longer afford a family on a year's salary, showing the dire state of America's middle class

More Random Comments

[text] When nature wants to make a man... [PM] How to steal a neighbor's social security What, if said on Reddit, will get you the most downvotes? Elvis Costello & The Attractions - Chelsea [New Wave] My mom died. I need karma. Help Daily Q&A The importance of music, and the healing power of the arts Ladies who have lost their father, how did you get through early adulthood without him ? [FR] AWALT - Heed my warning - No Exceptions: Not even the girls with personality (not-basic). Interview with Queen Margrethe II of Denmark: 'I Would Not Say We Are a Multicultural Country' Implication of sabotage adds intrigue to SpaceX investigation What do you think life would be like if we could swap from our current first-person view to a hovering third-person perspective? What activities would be more fun or interesting? TIL of Roman Emperor Pertinax who was murdered by his imperial bodyguard so that they could auction off the empire to the highest bidder College dropouts of reddit, how are you doing now? Do you regret dropping out? Incest aside, what did you think all families did, only to find as you got older, was only specific to your family?