I wrote an article about No Man's Sky and the meaning of hype

Not bad. These may be of use:

Hello Games Addresses No Man's Sky's Comparisons To Spore

“We’ve always ensured that every video and demo we put out is raw gameplay,” Murray says. “Every time you see No Man’s Sky, it’s literally me playing, wearing headphones, trying to film things that go well with the music. It’s the most genuine way in which we can show the game.” Despite these efforts, people seem to let their imagination run away. “They project their own idea of the game onto what we’re doing. Maybe that is the nature of hype: runaway excitement that can never be matched?” The Guardian July 12, 2015

The team has remained true to its vision (the design hasn’t changed much since the game’s inception, Murray claims) rather than seeking to accommodate the endless requests from players who want to see certain features implemented. While showing the game to members of the enthusiastic press, Murray has fielded requests that they make it possible for players to create buildings, communicate with aliens or implement land vehicles into the game. “It’s the reason we haven’t done things like Kickstarter,” Murray said. “There could be so much feature creep. A lot of other companies would have taken the interest, taken loads of investment, grown the team massively and so on. And of course, we did talk about things like that. But it felt like it wouldn’t work. We had an idea for a game and we may never be able to deliver on the hype. But we can deliver the game we set out to make. That has to be enough. The Guardian July 12, 2015

/r/NoMansSkyTheGame Thread Link - thespinoff.co.nz