Talked to help desk, poor guy said he hasn't gotten his code yet either and he works there, here's the convo:

Help: Hello! Welcome to G2A Xtreme Shield Chat! How can we help you? Me: I'm sure you're getting this a lot but I would like to know, when everyone will be getting their Star Wars BF keys? Help: with certainty today, our specialist are sending the keys all the time Me: What time period are you guys running by? Like right now it's 12:39am here Help: GMT+1 Me: So right now the keys are being sent out to everyone? Help: that's right, we are working very hard :) Me: what's the latest someone will receive their code? Help: latest moment to receive code? after few hours keys should find ther owners Me: yeah, i had a horrible experience with Fallout 4, had to wait about 4 hours after the time you guys said was the latest time to receive it Help: I'm very sorry, as you know, we working to send it to the whole world You see how much released date is the last time Me: I understand, thank you. I just hope to get it soon so I can play it before a very long early day happens tomorrow Help: I'm waitingtoo, I ordered *waiting too, I ordered a few days ago and still didn't get it Me: sorry to hear that, i'm assuming due to security reasons you can't give me my code here? Help: that's right, as worker g2a I will get it at the last one :) Me: is there a specific time period like fallout? where people who ordered it sooner will get it before others? Help: I don't think so, I have no information about deadline, it should be today Me: today as in the 17th or 16th? Help: 17th Me: alright, well thank you very much, i hope to get it asap, i hope i can feel safe pre-ordering from you guy Help: yes, of corse