And what I’m telling you is that if you you spend a certain amount of $ on a company you should be offered a premium membership regardless of location. Prime isn’t universal because it wouldn’t make sense for it to be. The majority of people using amazon only order from their specific country. When you buy something from them, you use Amazon CA right? Because it makes sense to. Maybe sometimes you’ll order a steelbook from Amazon FR or JP. But you are in the minority when it comes to those type of purchases. If the majority of the world started purchasing products from another countries amazon, prime would probably be universal. But that’s not the case. With zavvi, there are literally thousands of people all over the world buying their products from their site. Again, some even spending more money than UK residents. Yet they are still denied the benefits of RC.