She has a partnership with Lulu .

Some people have questioned this , because she has talked ( and cried ) about other brands not actually being inclusive. She spoke of how they don’t carry many extended sizes in stores , they only go up to xxl , 2x or something relatively close , and only offer certain styles in those sizes .

Lulu does all the things she was upset about , but when people questioned her , she stated brands don’t have to be inclusive for her to work with , they just have to feel good on her . Which is fine - but please don’t cry about other brands doing the exact same thing . In fairness , she hasn’t made a video like that recently .

In hindsight , the crying video about AE which had her fans ready to set their mortar and brick stores on fire , was because she had a bad day shopping . As evidenced by her shrug at why she would partner with a brand that follows the same practices , she doesn’t believe brands need to actually be inclusive , they just have to fit HER .