You are spot on. The lack of binding options is one of the biggest issues with the game. Paying players have lost their account and all the money they spent on it just because
someone hacked their account or their FB was deleted. It sucks that you're not able to interact with other players, having friends to chat about pretty suits is what makes the game fun for many.

They definitely are already losing long-time players, a lot of people mention their associations are becoming empty because long-time players have caught up with co-op, chapter suits, crafting suits, recharges, hell events, etc. Without features like welfares, new co-op suits, and Dreamweavers, they are just basically accumulating diamonds without anything new to look forward to. If something doesn't change, the future of the game does not look promising.

I do hope that the boycott will work so that you, me, and other players can feel optimistic again! :)