I love your argument but unless we are playing Mexico, the stadiums are usually on 30-35% full due to the ticket prices. There are so many open seats it's crazy. If they would just decrease the price of the tickets more people would go to the games and now you have a better chance of gaining new fans.

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Also what has US Soccer done with the money it's already made other than hire another "one of the boys" for a GM? Are they giving scholarships to players? No. Are they making coaching courses cheaper and more accessible? Not really. Are they paying their employees better? No. Are they building a new HQ so they aren't operating inside of a house? No. They did give a mediocre MLS coach a multi million dollar salary though so there's something.