All marketing is shitty and full of half-truths and glossing over. It's sad that Proton have to stoop to it, but that's the reality of selling a technical product to non-technical people.
They are not selling a technical product to non-technical people. Non-technical people don't even know Proton exists, and probably never will. The level of understanding differs, but your average user never bothers.
Most of the world isn't American, and wouldn't get constitutional protections even if our data resided in the US anyway
The target doesn't matter, it's about breaking in to begin with. Although my personal opinion is that they wouldn't care all that much anyway. Small company, zero public consequences.
To be honest by saying things like "hurr durr 1337 SWITZERLAND" and "military-grade encryption!!!11", the only one who sounds emotional is you...
"CERN" and "Switzerland" is plastered everywhere it could possibly be. It's their USP.
The comparison to "military-grade" is valid, it's a buzzword used excessively.
Who is making this emotional? What messiah mindset?
If you follow their community for a while you'll see that it's a classic "circlejerk". Happens a lot everywhere, just sadder to see when it's privacy related where you'd assume cold hard logic to prevail.
This hits the less-techy user that stumbled into this more or less randomly the most. Exchanging one provider for another because <marketing> is like trying to eat healthier by switching from KFC to McDonalds.
It's very easy to see on Reddit. As soon as someone dares to ask a remotely critical question they're shut down immediately. As if you'd questioned Jesus during service. Passive-aggressively; usually from the same people too. There's always one or two core followers.
Personally I don't care either way, I just happened to stumble upon that post rather randomly myself and thought I'd share so others can see an opposing view too for once. Figure things out through discussion with people who might know more than me, find the best solution and not the one that sells good feelings.
If my build setup were a little faster I wouldn't read random reddit so much in the first place :).