I mean in the lists I have seen over the last 5 years Utah has been coming ahead of BYU in average viewership. I'd prefer Pac 12 survive and schedule you guys OOC more often than we have been, but the holy war guaranteed each year would be kind of nice and I don't see how you could argue Utah not on par/contributing with the Big 12 schools with a rapidly growing market.
or
"Here is how the Pac-12 and Big 12 schools have ranked in TV ratings for games Mandel examined since 2015:
Oregon.
Stanford.
Washington.
Washington State.
Colorado.
Utah.
Oklahoma State.
Cal.
TCU.
Arizona State.
West Virginia.
Baylor.
Iowa State.
Texas Tech.
Arizona.
Kansas State.
Oregon State.
Kansas."