I find myself waiting for entire seasons to play out in order to marathon them now

I think 1 episode a day is the ideal compromise. You get some time to let each episode sink in, and time to talk about it with other people, and it makes it feel like you're spending more time with the characters; these are the three benefits of staggered release. But you don't get as disappointed when an episode is over too soon, or when this week's episode didn't feature the characters and arcs you're most invested in. And if a show is released 1 episode a day for 2 weeks, that still feels like an "event" release, where it stays in your thoughts for the full 2 weeks. I feel like that would capture more public attention too. What if a show like Stranger Things always ran 1 episode a night for the last 2 weeks of October and climaxed on Halloween, making it something that fills a specific time of year? Starts to feel like the twelve days of Christmas or Spring Break, it's really good.

Better yet, it doesn't suffer the major weakness of the weekly-release model, which is how it affects structure and atmosphere. When a show is written for binging, episodes are allowed to have different structures and different pacing: it's okay to make episodes 2 and 3 purely dedicated to worldbuilding and setup to enable the story arc you want to do, it's okay if episode 13 serves purely as an epilogue, you can set the pacing for the season as a whole because that's what the viewer will think of as the viewing experience. When a show is written for week-to-week watching, every single episode has to be satisfying as an isolated viewing experience, which generally means they all have to follow the same structure and every single episode needs to provide a rising action and climax. Binge-oriented shows can rely on mood, atmosphere, and immersion carrying over episode to episode; a show that knows you haven't watched in a week has to re-establish that every time. So you end up with a very rigid rhythmic structure where there has to be a mood-establishing opener every 40 minutes, a climax every 40 minutes, often a cliffhanger every 40 minutes, etc like clockwork.

And if it's a plot-dense show you have to account for how long ago story beats were shown and write reminders in, which can feel dumb or immersion-breaking. If it's been 8 weeks since the viewer saw a character you often end up with hamfisted reminders about who they are and what's going on with them, or unnecessary flashbacks to stuff we already know.

But if a show is released 1 episode per day, the mood is still fresh in your mind, the plot details are still fresh in your mind, you can easily remember details from a few days ago. It's okay if Tuesday's episode was all slow setup or if yesterday's episode didn't feature the plot thread or character you're most invested in, because tonight's will. And you can feel that it's building up to something big for a weekend climax.

/r/television Thread