Attention, especially when most people see the 6ix9ine charges they see he never really done anything anyway. When two artsists are beefing it does bring a lot more attention to them, look at MGK with Eminem, Pusha T got much bigger off the Drake thing also, Cardi B and Nicki or recently even though not a beef Tory Lanez and Joyner Lucas.

​

When two people beef they probably get 2 or 3 times the attention on them as they normally would. Remember in marketing more attention is just always better wether its negative or not, people who already like you will still like you, people who dont like you wont and people who just randomly checked it out will either like you or not, the ones that dont never would have anyway but the ones who do become new fans. So you only ever gain out of publicity unless its something terrible.