Oh, Anet doesn't have anything to do with this anymore. On one side you have a bunch of people who are fed up and peeved that they're constantly being labeled toxic. On the other side, there's a influx of people who are fighting toxic behavior. Which is currently targeting negative opinions of GW2.

Now the trick is that this is currently self-sustaining. Both sides are playing off each-other and neither will give ground. It is possible that whatever announcement is made will sate this, but it is much more likely that the bad feelings created in this back-and-forth will tarnish people's feelings towards the game. (Free association is an interesting thing).

Anyway, no matter who wins, Anet loses.