The industry is making a harmless plant mainstream. This normalization is allowing paranoid parents to live a free life without worry of having their children stolen from them. Its offering those suffering from cancer and other ailments an alternative medicine with very few side effects. Where as previously many people were concerned their reputation may be tarnished. At one time kids who were caught smoking a joint and charged with drug possession would be barred from recieving any financial aid for education. Thus pigeonholing them early on in life. Theres many more reasons why I love the industry... or what it is the industry has accomplished. But most of all...the largest success is that we live in a world full of lies. Normalizing cannabis is just a small step in the right direction. Laws should be decided using data. Cannabis being villianized by our government has shown us that we dont really live in a world where the facts matter. This must change.