Tesla needs some friends. Specifically, they need some friends who build lots of good cars yet have no clear plans to build electric cars in the future. They need friends like Subaru and Mazda.

Mazda’s first electric car will be a bespoke model

While I don’t really think this will happen, for a lot of reasons

Because it's a shit idea.

I do think a Tesla-Mazda or a Subaru-Tesla would be the sorts of cars that people might actually buy, especially people who currently can’t afford even the cheapest Model 3s currently available.

Why? Model 3s are selling faster than they can produce them (for now), what would branding them as Mazdas or Subarus help?