Riot isn't bound to the skin guidelines

First off I just want to start this off saying I don't particularly care either way as I have no intention of buying these skins since I rarely play the game anymore. Back to the topic, say hwat?! This company came out, divulged to the public the promise of how they plan on setting prices on their service. They are now bound to those guidelines in the sense that this is what they have promised their customers they would do. McDonalds doesn't come out and say "Hey guys, we know it's called the double cheeseburger but we're only gonna add one slice of cheese because technically we didn't say 2 slices of cheese, just 2 slices of something and that something is bread". That is absolutely shitting the integrity of your company and setting a standard that you absolutely don't give a shit about your consumers.

So while technically you are right that they can basically do whatever the hell they want because they don't owe anyone anything as it's their business decision, they sure as hell shouldn't do it to their consumers and you sure as hell shouldn't be accepting of it. They deserve every last bit of scrutiny when they back out of any type of structured list that they inform the public that they will be following.