WWP's (and Komen's, for that matter) problem isn't the salaries it pays its top brass. After all, it's an organization with an annual revenue of over $200 million, you're not going to easily get someone with the skillset or experience of managing an organization that size for $50k or even $100k a year.
The problem is how much it actually spends versus how much it brings in. In the last year filings are available on Charity Navigator, they brought in $234 million. Of that, they spent $158 million, banking $76 million. Their program expenses were $91 million, administrative (including salaries) $9 million, and fundraising $58 million (I'm rounding, so numbers may not add up exactly)
So, for every dollar you donated in 2013, this is what happened to it:
32.5 cents went into the bank.
3.8 cents went to administrative costs
24.7 cents went to making more money
38.9 cents went to veterans.
If you just want to talk raw expenses, and not count the money they didn't spend that fiscal year, then the admin/fundraising/program split is 36.5/5.8/57.7%
Some people defend this by saying it's normal for a new organization to push heavily in the fundraising and admin up front to build the brand to capitalize on later. That'd be great, except WWP isn't new. It's a 12 year old organization, founded in 2003, and became an independent charity in 2005. Also, you would expect see its program-to-expenses ratio improve as time passes, but that isn't the case -- it's bounced around the same level for the last 4 years.
It's also worth pointing out that many charities, including WWP, roll many fundraising costs into their program costs by marking them as "educational" efforts with an attached fundraising request rather than a raw fundraising message, so the reality is that the fundraising costs of WWP and others are actually understated.
Also, if you want to believe this is "normal," here's some comparable charities you could be giving your money to and the percentage of their total expenses that are program-related:
Navy SEAL Foundatiin: 85.7%
Special Operations Warrior Foundation: 85.4
Operation Homefront: 92.6%
DAV: 96.5%
AMVETS: 72.7%
Pat Tillman Foundation: 74.9%
Semper Fi Fund: 94.7%
IAVA: 80.6%
NMCRS: 84.2%
American Red Cross: 90.4%
So, yeah, do yourself and the world a favor. Don't give money to WWP. Give it to someone else who will actually do real good with it.