As others have said, just remember:
By all means call out the chains and corporations for their hypocrisy, but be kind to small businesses who have a completely different relationship with their fees. If they choose to do this (most won’t because they’re scared), they’re doing it because it’ll make a real difference in their lives.
In my case (10 employees, and I’m in that less than 73k group), it would increase my net profit by around 10% and might even help me buy a house in the next 5 years.